Artificial Intelligence in Advertising

When innovation inspires creativity

The rise of Artificial Intelligence since the last 20 years has started to disrupt the world that surrounds us all and reshape many industries.

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Popeyes’ Chicken Sandwich

A closer look on the phenomenon

One of the world’s hottest topic last summer in the United States, besides POTUS, was the launch of the new chicken sandwich from Popeyes.

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Timely decisions for a rebranding

Does your business really need one?

When a business sees its sales decrease for a few consecutive trimesters, certain questions start to arise.

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