The Power of
Collaborative
Creativity

Work 

Brand Positioning

MAXI-THERM

Develop a brand positioning and a branding that would express the revolutionary aspect of the steam generated heat-transfer technology.
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ADVERTISING AND PROMOTION

BOTA-BOTA

Anchor the spa’s established reputation in the Montreal market with a new advertising platform based on a revisited positioning that arose from the heart of the brand’s purpose.
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BRANDING

DESJARDINS ENTREPRISES

Create a visual platform for the annual congress of Desjardins Enterprises 2018.
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ADVERTISING AND PROMOTION

TRADITOURS

Reassert the relevance of a beloved brand in the group travel market segment using a large-scale cross-platform campaign that carries travellers “At the heart of traditions”, all the while putting the most authentic brand ambassadors under the spotlight – the customers.
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DIGITAL

UNIBROUE

Mobile app development destined to the US market to increase brand awareness and engagement among fans and consumers. Augmented Reality animation of beer labels to make their stories come to life.
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Employer Brand

ROBITAILLE

Lead the development of an integrated positioning to tie back the brand narrative to the employer brand voice, rooted in a strong and inspiring family heritage.
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